HOLLAND INTERFACE
SOLUTIONS

HOLLAND INTERFACE
SOLUTIONS

Proposal 2023

The Mini Brand 

polish your brand

experience

Having a strong and well-defined brand is crucial to building trust with your clients and making your website stand out. The two-day Intensive Brand Creation experience aims to enhance your current brand from both a strategic and visual perspective.

We'll start by establishing your brand strategy, including your goals, target audience, and unique value proposition. Then, we'll work on refining your logo, color palette, typography, and graphic style to add more depth, and personality, and make your brand align with your communication goals.

By completing this step before designing your website, we'll ensure that your website is visually powerful and aligned to your brand's goals. This step does play a crucial role on the final result of your website.

IT INCLUDES

1

 timeline: 1-2 intensive day

click to VIEW EXAMPLES

A guideline of your visual identity so it can remain cohesive no matter who creates visuals for your brand.

Curious what a brand guideline looks like?


BRAND Style Guide

A mini brand with elements that will captivate your audience include:

  • Polish current Logo or a New Wordmark logo.
  • Color Palette
  • Typography Set**
  • Graphic Style 
  • 3-5 Brand Images/ textures***
  • Moodboard
  • Set of up to 5 custom Icons

* You will receive 3 proposals + 1 round of adjustments
** Includes font license
*** Images are free stock images



ESSENTIAL brand Visual Identity 

A simple but powerful brand strategy and foundation to ensure your biz is on track for success. This includes:

  • Brand's Purpose
  • Ideal Customer - light version
  • Brand's Unique Value Proposition
  • Brand's Personality

You will receive a questionnaire ahead of our brand strategy call which will last between 60-90 min, where we will then discuss your strategy.



light brand 
strategy

IT INCLUDES

A  Custom website that works as hard as you do, even when you’re not working. This package includes a stunning up to 10 page Showit Website. 

WHY MIGRATE TO SHOWIT?

1) The creative potential is limitless, allowing for unique designs and user-friendly experiences that attract and books more clients.

2) Showit's platform is incredibly user-friendly, making future maintenance a breeze. You'll receive tutorials to help you keep your site up-to-date.

3) By combining the power of Showit and WordPress blogging, your website will be optimized for SEO, helping you reach more potential clients and grow your business.

experience

Showit Website

a strategic and epic home

2

 timeline: 3-4 weeks*

Based on your website needs you may have up to 10 pages. Suggested pages to have:

  1. Homepage
  2. About
  3. Contact Page & Thank you Page
  4. Individual Product Pages

Your website includes up to 1 major revision and up to 2 minor revisions per page.

*If a page requieres additional rounds of revisions, that will be charged hourly at 100 usd. 
* If your website requieres additional pages, each page can range from 250 usd - 650 usd depending on how complex the pages are. 




uP TO 10 pageS show it
website 

Website without a strategy is like an Instagram post without hashtags, pretty but ineffective. 

In one 90-min session we will pin down the strategy & framework, we will do this in a virtual meeting, where we will define the following:

  • Website Goals
  • Navigation & Structure
  • Content 
  • User Experience

* Once we have created this, you must provide final content: website copy & images. Don't worry it doesn't have to be perfect, you can always change it afterwards. 

* CHECK OUR ADD-ONS FOR COPYWRITING SOLUTIONS

Website
strategy & preparation

Goodbyes are never easy. When we reach the end of our journey, we leave you with a small parting gift:

  • Training Videos that show you exactly how to add, edit, or change simple elements like text, images, and links on your site in the future.

  • If you ever need additional support such as new pages, major updates, or restructuring of your site, we offer VIP DAYS at an additional cost. These are half or full days  dedicated to your business and provide fast and efficient updates to keep your site running smoothly.

training &
future updates

Websites are made to work! Here are the functionalities included for your site:. 

  • Mobile + Tablet Responsive
  • Contact Form
  • Live Instagram feed
  • Instagram Link Menu
  • Opt-in for email collection
  • Calendly integration

Your site includes set-up of your Showit and Wordpress site (if needed), connecting to your current domain. 

* If your website requieres other functionalities during the process, from the ones listed, they can be added at a rate of 100 USD / HR.

Website
functionalities & more

Not every project ends up involving these extra costs, but it's good to keep them in mind in case they are necessary.

✔ SHOWIT SUBSCRIPTION: Starts at 288 usd / year for only Showit, and  288 usd / year for both Showit and Wordpress (This subscription is required, view pricing plans here)
✔ DOMAIN
✔ YOUR BOOKING PLATFORM FEES (CALENDLY)
✔ TRANSLATION PLUG IN: Starts at 39 usd / year, view pricing here
✔ ADDITIONAL PLUGINS OR SUBSCRIPTIONS (That may pop up during the process, 2e recommend you consider a 250 usd budget).

✔ Light Brand Strategy 
✔ Refinement of current Logo, or new wordmark logo
✔ color Palette
✔ 
Typography set
✔ 3-5 Royalty free Brand Images 
✔ Graphic Style / textures
✔ Moodboard 
✔ Set Of Up To 5 Custom Icons
✔ Brand Style Guide (canva)


summary

To Consider

ADDITIONAL COSTS

Essential Brand

what's included

ShowIt & WP Website

✔ Up to 10 pages showIt & WP Website
✔ 2 Languages (10 additional pages)
✔ 1 major revision and up to 2 minor revisions (per page) 
✔ 
Web strategy, design & implementation
✔ Website Set-up
✔ website Copywriting Framework
✔ The website Functionalities listed above (6 functionalities) 
✔ Training Videos




not included

  • COPYWRITING  (see add-on)
  • SEO STRATEGY & IMPLEMENTATION 
  • SEO MIGRATION (To reduce the impact on your website ranking in google during the migration of your website, in other words so you don't lose your "spot" in a google search) * This service is recommended
  • PAID STOCK PHOTOGRAPHY - If needed we will let you the cost for you decide whether you want to purchase it or not

  • COPYWRITING: Let us handle your final copy. Send us a draft, your SEO keywords and we will refine it with our Marketing expertise  ( 1500 USD)

  • UPGRADE TO THE BRANDING PRO EXPERIENCE: This includes an indepth brand strategy, visual identity including logo variations and icon, and a brandbook. (1800 USD)

  • VIP DAYS: FOR DESIGN AND VARIOUS UPDATES ( 1500 USD)

  • CREATIVE DIRECTION: If you wish to work with other creatives (example: designers, copywriters, photographers, videographers, developers etc..) and you wish to get creative direction, and feedback to ensure everything in on-brand in the future the consultation rate is 100 USD/HR

price 

5,000 usd

PAYMENT PLAN OPTIONS

  • 2 Monthly Payments: 2,600 usd
  • 3 Monthly Payments: 2,700 usd 

ADD-ONS

One payment

*The payment schedule is INDEPENDENT of the project schedule

  • Dates are booked and locked as soon as the downpayment is received. Starting date for project depends on calendar availability. 
  • Proposal valid up to 90 days after reception (Expires 13th August 2023). 
  • You will receive both original and final files of everything. 
  • Client Feedback is expected within 48-72 hours after receiving the proposals. Please ensure to provide feedback on time in order for project to stay on track. Failure to do so, may result in a delay of the entire project and rescheduling based on the current availability. 
  • Any additional design work apart from the one quoted is 100 usd/hr and will need to be scheduled. Delivery time will depend on availability and may vary from 1 week or more. 
  • Additional work is invoiced monthly. 
  • Prices and Time availability is subject to change . 
  • Once payment is received you will get your official timeline. 
  • *The time for each phase may vary according to the amount of rounds of adjustments that we have & timely feedback.
  • Urgent projects, this means that if you want the project to start asap and skip your turn in the waitlist, there is an additional cost of 500 usd.
  • If for some reason, at some point you decide to cancel the project, payments already made are non-refundable and an additional 2500 usd fee is required for cancellation..

terms & conditions

By making the downpayment, you agree with the proposal and the Terms & Conditions

book a call

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